Staying competitive versus the global consultancies

How do we maintain an edge in an 
increasingly competitive market?

Background
Signum, then DLI MI, is a Nordic consultancy specializing in pharma. They have a strong heritage and proven service portfolio but are faced with increasing competition from the large international consultancies.

Solution
Together with Signum we created a unified value proposition combining their offerings within complex data solutions and consultancy towards pharma in the Nordics. Next, we developed a new brand identity, communication platform and website under the tag line, “Datalyze your business.”