Getting an edge on the international consultancies

How do we turn our unique Danish value proposition into an international brand?

Background
Prokura is a Danish-based procurement and supply chain consultancy with a unique Nordic business approach. In 2023, the international consultancy giant Kearney acquired Prokura and prompted them to embark on an international growth journey.

Solution
We helped Prokura translate their “Nordic-style consultancy” hallmark into a new branding platform under the new tag line “Follow through.” We also developed a new employer branding, and helped update their web site, marketing strategy, business presentations, and corporate strategy communication.