The art of the creative concept – make people look, think and act
If you're not making yourself visible, rest assured your competitors are taking the spotlight. A strong creative concept can serve as the foundation for your marketing communication, and in this article, we'll argue why that's the case.
Does your brand look like your brand? Crafting a sound CVI in a B2B market
Your appearance matters. A solid visual identity does more than enhance your brand's aesthetics–it serves various strategic roles. In this article, we will dive into visual identity and how it can magnify your company's competitive edge.
Commercial Talks: Strategic employer branding
Join us for an inspirational morning with insights and networking in a relaxed setting – and feel free to bring a colleague from HR. Yes, there will be croissants!