ArticleHow a single automated dashboard saves hundreds of hours in data exploration. The transition to automated performance analytics has empowered the digital activation team at Danfoss Climate Solutions to prioritize strategic tasks over operational ones.ArticleIs it always smart to be always on?Are you contemplating using part of your B2B marketing budget on always-on campaigning? Get a sober look at the pros and cons—and a clear-cut recommendation.ReportTwo Lanes to GloryGet hands-on tips for reaching B2B glory in 2024 and beyondArticleThe art of the creative concept – make people look, think and actIf you're not making yourself visible, rest assured your competitors are taking the spotlight. A strong creative concept can serve as the foundation for your marketing communication, and in this article, we'll argue why that's the case.ArticleDoes your brand look like your brand? Crafting a sound CVI in a B2B marketYour appearance matters. A solid visual identity does more than enhance your brand's aesthetics–it serves various strategic roles. In this article, we will dive into visual identity and how it can magnify your company's competitive edge.External articleNumbers are inDansk Markedsføring has interviewed our CEO Brian Carlson about the results of 22/23. Read the happy news here.New podcast for NCC Property DevelopmentNew podcast for NCC Property DevelopmentListen to the podcast The city, life and job - which we have had the pleasure of developing with and for NCC Property Development.Prokura Value propositionBrand foundation for very ambitious consultancyCalculatorCommercial Sanity CheckKender du værdien af et lead? Hvis ikke, få en indsigt ved at fortælle os et par af dine nøgletal – vi svarer hurtigt med fakta.NewsletterOccasionally we share insights and news. And invites. Sign up for it all here. Shouldn't we talk about you instead?Contact usBrian CarlsonCEO, Partnercarlson@kogp.dk+45 5188 8670LinkedIn
