Presenting governments and business
with an ally in innovation
Allies in innovation
How do we establish a clear and crisp identity in some of the world’s most complex, regulated and politicized markets?
Terma develops cutting-edge technology deployed on land, at sea, in the air and in outer space, but they needed a clearer, more modern brand profile. In close collaboration with Pentia, we developed a new visual identity, value proposition and website headlined by their tagline, Allies in innovation.
“With our new corporate site and visual identity, our goal was to embrace a number of very different target groups, from the defense industry and governments over to local authorities and space agencies. I am very satisfied with the final result delivered by Klausen and Partners.”
Tonny Heelsberg Pedersen, Marketing Director, Terma A/S
- Drive process from start to finish
- Create a clear, strong visual identity that works across very different markets
- Ensure buy-in across organization
- Align corporate storytelling across organization